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Vitamins in Saudi Arabia

Vitamins in Saudi Arabia

As a result of increased health-awareness in Saudi Arabia, consumers are opting to take the vitamins their body needs to counter malnutrition and vitamin deficiencies based on doctors’ and pharmacists’ recommendations. Consumers usually take vitamin A for eye health and vision, vitamin B for diabetes, improved energy and metabolic levels (in the case of athletes and bodybuilders), vitamin C to help overcome cold and flu, vitamin D due to the lack of sun exposure and vitamin E as an antioxidant.

Vitamins in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
VITAMINS IN SAUDI ARABIA

Headlines
Prospects
Malnutrition and Vitamin Deficiencies in Saudi Arabia Drive Demand
Vitamin A Posts the Best Sales Performance
Other Multivitamins Positioning Dominates Multivitamins
Competitive Landscape
Pfizer Inc Maintains Its Dominance
Competition Will Strengthen
Consumers Mainly Purchase Vitamins From Chemists/pharmacies
Category Data
Table 1 Sales of Vitamins by Category: Value 2013-2018
Table 2 Sales of Vitamins by Category: % Value Growth 2013-2018
Table 3 Sales of Multivitamins by Positioning: % Value 2013-2018
Table 4 NBO Company Shares of Vitamins: % Value 2014-2018
Table 5 LBN Brand Shares of Vitamins: % Value 2015-2018
Table 6 Forecast Sales of Vitamins by Category: Value 2018-2023
Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2018-2023
Executive Summary
the Declining Number of Expats Reduces Consumer Health Sales
Ongoing Governmental Efforts Help Sustain Some Consumer Health Sales
A 5% Vat Increases Consumer Health Unit Prices
Chemists/pharmacies Continues To Be the Leading Distribution Channel
Saudi Arabians Are Set To Raise Demand for Consumer Health
Market Indicators
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 9 Life Expectancy at Birth 2013-2018
Market Data
Table 10 Sales of Consumer Health by Category: Value 2013-2018
Table 11 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 12 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 13 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 14 Distribution of Consumer Health by Format: % Value 2013-2018
Table 15 Distribution of Consumer Health by Format and Category: % Value 2018
Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources

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