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Consumer Lifestyles in Saudi Arabia

Consumer Lifestyles in Saudi Arabia

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends

Euromonitor's Consumer Lifestyles in Saudi Arabia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Overview market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Consumer landscape in Saudi Arabia 202 3
Personal traits and values
"Time for myself" remains a high priority
Identity, status and values reflected in consumer attitudes and behaviour
Consumers appreciate innovation and look for new experiences
Younger consumers have a more positive outlook on their future
Personal traits and values survey highlights
Home life and leisure time
Active households are driving consumers to invest more in their home spaces
Consumers want smart homes that are energy efficient and multifunctional
Access to green spaces is valued more by Gen X and Millennials
High rates of domestic and international leisure trips as travel rebounds
Home life and leisure time survey highlights
Eating and dietary habits
Consumers pay attention to the calories they are consuming
Lack of time to buy groceries and prepare home-cooked meals impacts meal choices
Home cooking most regular choice but demand for snacks and restaurant food booming
Healthy ingredients and clearly labelled foods and drinks priority for Saudi consumers
Younger consumers  are willing to pay more for foods that have superior taste
Eating and dietary habits survey highlights
Working l ife
Expectations of high levels of employee health and safety apparent across generations
Conditions that allow for a strong work-life balance are important for many
Salaries and job security remain important job considerations for younger cohorts
Many see their future working lives fitting more easily around their lifestyles
Working life survey highlights
Health and wellness
A high percentage of consumers use exercise to maintain their health and wellness
A growing number of consumers focusing on improving their mental wellbeing?
Consumers look for food attributes that they feel will benefit their health
Consumers continue to adopt technology solutions to manage their health and fitness
Health and wellness survey highlights
Shopping and spending
Cost-of-living crisis motivating consumers to find ways to manage their budgets
Despite pressure on household budgets consumers want good quality products
Consumers seek out personalised and tailored shopping experiences
Consumers are becoming more mindful of the impact of their purchasing habits
Consumers embrace the circular economy and support brands that share their values
Consumers engaging more with companies and brands through social media channels
Data privacy is a concern, but technology is key to enhancing the shopper journey
Consumers are focusing their attention on spending on essentials and trying to save more
Most generations have concerns around their current financial situation
Shopping and spending survey highlights

Report Title: Consumer Lifestyles in Saudi Arabia

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