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Home Video in Romania

Home Video in Romania

The health crisis is positively impacting category sales in Romania. In order to cope with lockdown and stay-at-home measures, consumers have tended to spend more time in front of the TV, thereby boosting the demand for televisions. While some consumers have postponed or eschewed purchases due to economic concerns that have arisen as a direct result of the pandemic, others consider the purchase of a new TV or upgrade to a higher-end model to be worth the investment, given the desire for good qua...

Home Video in Romania report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Televisions, Video Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Video market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Home Video in Romania

HOME VIDEO IN ROMANIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
The pandemic positively impacts sales as consumers turn to TV-based content to cope with various lockdowns
Affluent consumer base helps OLED TVs continue its fast growth performance
Preference for recognised, trusted and innovative brands sustains leading positions for LG and Samsung
PROSPECTS AND OPPORTUNITIES
The TV as a home entertainment hub secures steady volume growth for home video over the forecast period
Convenience, competitive prices and rising consumer confidence stimulate shift to e-commerce for televisions
Focus on internet smart TVs as demand for connectivity and content grows
CATEGORY DATA
Table 1 Sales of Home Video by Category: Volume 2016-2021
Table 2 Sales of Home Video by Category: Value 2016-2021
Table 3 Sales of Home Video by Category: % Volume Growth 2016-2021
Table 4 Sales of Home Video by Category: % Value Growth 2016-2021
Table 5 Sales of LCD TVs by Network Connectivity: % Retail Volume 2016-2021
Table 6 NBO Company Shares of Home Video: % Volume 2017-2021
Table 7 LBN Brand Shares of Home Video: % Volume 2018-2021
Table 8 Distribution of Home Video by Channel: % Volume 2016-2021
Table 9 Forecast Sales of Home Video by Category: Volume 2021-2026
Table 10 Forecast Sales of Home Video by Category: Value 2021-2026
Table 11 Forecast Sales of Home Video by Category: % Volume Growth 2021-2026
Table 12 Forecast Sales of Home Video by Category: % Value Growth 2021-2026
Table 13 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2021-2026
CONSUMER ELECTRONICS IN ROMANIA
EXECUTIVE SUMMARY
Consumer electronics in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2016-2021
Table 15 Sales of Consumer Electronics by Category: Value 2016-2021
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2016-2021
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2017-2021
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2018-2021
Table 20 Distribution of Consumer Electronics by Channel: % Volume 2016-2021
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2021-2026
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2021-2026
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2021-2026
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

Report Title: Home Video in Romania


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