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Mass Beauty and Personal Care in Saudi Arabia

Mass Beauty and Personal Care in Saudi Arabia

Aside from colour cosmetics and fragrances, consumers still prefer purchasing mass beauty and personal care products for their daily consumption, including when it comes to baby and child-specific products, bath and shower, deodorants, depilatories, hair care, men’s grooming, oral care, skin care and sun care. Nonetheless, there was somewhat of a reversal of fortunes across the various categories in 2021 as the Kingdom began to ease its COVID-19 restrictions following the launch of its vaccinati...

Euromonitor International's Mass Beauty and Personal Care in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage:
Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances , Mass Hair Care, Mass Skin Care.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Mass Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Mass Beauty and Personal Care in Saudi Arabia

List Of Contents And Tables

MASS BEAUTY AND PERSONAL CARE IN SAUDI ARABIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Easing of restrictions has a mixed impact on demand for mass beauty and personal care
VAT increase fuels competition
Nivea continues to benefit from regular new product launches
PROSPECTS AND OPPORTUNITIES
More women joining the workforce should support growth
E-commerce expected to thrive supported by strong investments by major players such as Amazon and Carrefour
Store-based retailers remain crucial to sales of mass beauty and personal care
CATEGORY DATA
Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2016-2021
Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2017-2021
Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2018-2021
Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2021-2026
Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2021-2026
CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026
CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026
BEAUTY AND PERSONAL CARE IN SAUDI ARABIA
EXECUTIVE SUMMARY
Beauty and personal care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 7 Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021
Table 12 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
Table 13 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
Table 14 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
Table 15 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

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