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Home Improvement in Romania

Home Improvement in Romania

While home furnishing registered current value growth, constant value sales fell. Double-digit inflation, caused by the energy crisis stemming from the war in Ukraine, dampened constant value sales. In the context of high inflation, more Romanians opted to undertake small home improvement projects themselves, resulting in increased demand for power tools in particular. This was also supported by increased house building, particularly in Bucharest. However, several home improvement products regis...

Euromonitor International's Home Improvement in Romania report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2027 illustrate how market demand is expected to evolve in the medium-termProduct coverage: Bathroom and Sanitaryware, Floor Covering, Hand Tools, Hardware, Home Paint, Kitchen Sinks, Other Home Improvement, Power Tools, Wall Covering.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Improvement market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Home Improvement in Romania
May 2023

List Of Contents And Tables

HOME IMPROVEMENT IN ROMANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Constant value sales fall, as inflation bites
Power tools boost from DIY trend
Bricolaj leverages growing popularity of DIY
PROSPECTS AND OPPORTUNITIES
Water conservation to drive bathroom and sanitaryware sales
Cheap prices remain key to attracting price sensitive consumers
CATEGORY DATA
Table 1 Sales of Home Improvement by Category: Value 2017-2022
Table 2 Sales of Home Improvement by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Home Improvement: % Value 2018-2022
Table 4 LBN Brand Shares of Home Improvement: % Value 2019-2022
Table 5 Distribution of Home Improvement by Format: % Value 2017-2022
Table 6 Forecast Sales of Home Improvement by Category: Value 2022-2027
Table 7 Forecast Sales of Home Improvement by Category: % Value Growth 2022-2027
HOME AND GARDEN IN ROMANIA
EXECUTIVE SUMMARY
Home and garden in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 8 Sales of Home and Garden by Category: Value 2017-2022
Table 9 Sales of Home and Garden by Category: % Value Growth 2017-2022
Table 10 NBO Company Shares of Home and Garden: % Value 2018-2022
Table 11 LBN Brand Shares of Home and Garden: % Value 2019-2022
Table 12 Penetration of Private Label in Home and Garden by Category: % Value 2017-2022
Table 13 Distribution of Home and Garden by Format: % Value 2017-2022
Table 14 Distribution of Home and Garden by Format and Category: % Value 2022
Table 15 Forecast Sales of Home and Garden by Category: Value 2022-2027
Table 16 Forecast Sales of Home and Garden by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

Report Title: Home Improvement in Romania


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