Away-From-Home Tissue and Hygiene in Romania

Abstract
With 2022 being the first full year with no restrictions after the COVID-19 crisis, horeca sales continued to recover. The positive performance of the sector was also reflected in the growth recorded by away-from-home tissue. However, rampant inflation slowed down consumer enthusiasm for returning to hotels, bars restaurants and cafés and limited the performance of the away-from-home tissue segment. As a result, it failed to meet the expectations generated at the beginning of the year.

Euromonitor International's Away-from-Home Tissue and Hygiene in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Away-from-Home Hygiene, Away-from-Home Tissue.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Away-from-Home Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Content
Away-From-Home Tissue and Hygiene in Romania
March 2023

List Of Contents And Tables

AWAY-FROM-HOME TISSUE AND HYGIENE IN ROMANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Inflation slows down recovery of away-from-home tissue
Positive performance of away-from-home hygiene
Customisable products in demand
PROSPECTS AND OPPORTUNITIES
Inflation will be the main threat
Eco trend increasingly visible
Rising number of nursing homes translates into rising away-from-home hygiene
CATEGORY DATA
Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2017-2022
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2017-2022
Table 3 Sales of Away-From-Home Paper Towels by Type: % Value 2017-2022
Table 4 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2017-2022
Table 5 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2022
Table 6 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2022-2027
Table 7 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2022-2027
TISSUE AND HYGIENE IN ROMANIA
EXECUTIVE SUMMARY
Tissue and hygiene in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for tissue and hygiene?
MARKET INDICATORS
Table 8 Birth Rates 2017-2022
Table 9 Infant Population 2017-2022
Table 10 Female Population by Age 2017-2022
Table 11 Total Population by Age 2017-2022
Table 12 Households 2017-2022
Table 13 Forecast Infant Population 2022-2027
Table 14 Forecast Female Population by Age 2022-2027
Table 15 Forecast Total Population by Age 2022-2027
Table 16 Forecast Households 2022-2027
MARKET DATA
Table 17 Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
Table 18 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022
Table 19 NBO Company Shares of Retail Tissue and Hygiene: % Value 2018-2022
Table 20 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2019-2022
Table 21 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2017-2022
Table 22 Distribution of Retail Tissue and Hygiene by Format: % Value 2017-2022
Table 23 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2022
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2022-2027
Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources