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Jeans in Romania

Jeans in Romania

In 2018, standard jeans saw the highest current value growth, which indicates a slight migration from economy jeans to higher-priced standard jeans. This was a result of the expansion of fast fashion retailers, which encouraged people to opt for known brands at the expense of unbranded products sold via bazaars or independent apparel outlets. Price was also an important factor in the purchasing decision. Demand was slowing for economy jeans, and independent apparel retailers were having to pay i...

Jeans in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Jeans market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
JEANS IN ROMANIA

Headlines
Prospects
Premiumisation Contributes To Value Growth
Availability and Convenience Drive Volume Sales of Jeans
Men Vs Women - Different Purchasing Behaviours
Competitive Landscape
Fast Fashion Brands Lead Jeans
Premium Brands Are Slowly Expanding Their Popularity
the Widening Product Range Will Appeal To Consumers
Category Data
Table 1 Sales of Jeans by Category: Volume 2013-2018
Table 2 Sales of Jeans by Category: Value 2013-2018
Table 3 Sales of Jeans by Category: % Volume Growth 2013-2018
Table 4 Sales of Jeans by Category: % Value Growth 2013-2018
Table 5 Sales of Men's Jeans by Category: Volume 2013-2018
Table 6 Sales of Men's Jeans by Category: Value 2013-2018
Table 7 Sales of Men's Jeans by Category: % Volume Growth 2013-2018
Table 8 Sales of Men's Jeans by Category: % Value Growth 2013-2018
Table 9 Sales of Women's Jeans by Category: Volume 2013-2018
Table 10 Sales of Women's Jeans by Category: Value 2013-2018
Table 11 Sales of Women's Jeans by Category: % Volume Growth 2013-2018
Table 12 Sales of Women's Jeans by Category: % Value Growth 2013-2018
Table 13 NBO Company Shares of Jeans: % Value 2014-2018
Table 14 LBN Brand Shares of Jeans: % Value 2015-2018
Table 15 Forecast Sales of Jeans by Category: Volume 2018-2023
Table 16 Forecast Sales of Jeans by Category: Value 2018-2023
Table 17 Forecast Sales of Jeans by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Jeans by Category: % Value Growth 2018-2023
Table 19 Forecast Sales of Men's Jeans by Category: Volume 2018-2023
Table 20 Forecast Sales of Men's Jeans by Category: Value 2018-2023
Table 21 Forecast Sales of Men's Jeans by Category: % Volume Growth 2018-2023
Table 22 Forecast Sales of Men's Jeans by Category: % Value Growth 2018-2023
Table 23 Forecast Sales of Women's Jeans by Category: Volume 2018-2023
Table 24 Forecast Sales of Women's Jeans by Category: Value 2018-2023
Table 25 Forecast Sales of Women's Jeans by Category: % Volume Growth 2018-2023
Table 26 Forecast Sales of Women's Jeans by Category: % Value Growth 2018-2023
Executive Summary
Sales of Apparel and Footwear Remain Dynamic
Increasing Disposable Incomes and Internet Retailing Sustain Development
Fast Fashion Retailers Remain in the Top Positions in Value Terms
Sales of Apparel and Footwear Are Boosted by Social Media
Unstable Political Environment Offsets the Development of Apparel and Footwear
Market Data
Table 27 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 28 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 29 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 30 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 31 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 32 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 33 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 34 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 35 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 36 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 37 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 38 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources

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